Information Vs Noise

Everywhere I see, I keep hearing about Information overload and Information explosion powered mainly by what has now come to be called web 2.0. But truth be told, I really question this claim.

I think this is a case where noise has been confused with information. Most of what I find easily available in the internet is noise. Useless pieces of information or one's opinions and thoughts that typically does not come out of data or research. What is worse is that writers typically tend to be polarized and write strongly for or against a cause. Readers typically tend to either strongly agree or disagree with the writer, in any case causing rampant publicity for the writer. It's what I call the "Rush Limbaugh" effect. His listeners either absolutely love him (because they are conservative?) or just can't stand him, yet listen to him just to get enraged (or laugh) by the ridiculous things he has to say. Good solid information is sadly difficult to come by or you have to pay for it.

My claims aren't totally unsubstantiated either. I read (or subscribe) to about 80 blogs in my google reader, in areas ranging from Lean Manufacturing, productivity improvement, management etc., Yet most of the posts have minimal valuable information. Lean Manufacturing blogs are typically a consultant's sales pitch about how successful he/she have been in implementing lean with their clients. Their star lean companies being their clients. There is another lean blog which is apparently famous, but essentially talks about nothing but how bad outsourcing is. Granted outsourcing is not a very lean practice, yet in some cases it makes economic sense and is worth doing. To say all outsourcing is wrong is naive. Then there are some productivity improvement blogs that are really pretty silly. I am not saying all blogs are useless. Certainly there are some blogs that I read without fail.

As far as news goes, new websites like Digg etc., are great start ups but have a long way to go before they mature. Currently its a little community of geeks. Submit a story to Digg with amazing and firefox in the heading and there is a 75% probability that it will appear in the front page. (But then again, may be they are not meant to be what I want them to be...so could be my bad!!)

I have eventually realized that good old published magazines and journals are the best sources of valuable information that can be trusted. They will safely guarantee you know what you need to know without excess information overload. Three months into starting the economist subscription, I have realized why it is the most read magazine on world news and economics by business and political leaders world over. Business Week and Harvard Business Review give you all the happenings in the business world and long term business trends and Management fundamentals you need to know about. Fast Company gives you interesting snippets of information on creativity, design and emerging trends. Men's Health gives you everything you need to know about what, and what not to eat, health info and fashion. Besides there is something about reading from a printed piece of paper that reading of a LCD screen just cannot suffice.